This course covers the fundamental concepts of behavioral economics so that the student is clear about its history, how it has developed, its usefulness and how it affects our daily lives.
In addition to the flexibility and the latest technology in virtual learning, the student will have a personalized tutor who will help and assist them during the development of the course.
|Unit 1||Introduction and Behavioral Economic development|
|Unit 2||Kahneman´s dualities.|
|Unit 3||Domestic Economic and Behavior|
|Unit 4||Environment and Sociality|
|Unit 5||Decision making process|
|Unit 6||Cognitive Biases.|
|Unit 7||Behavioral sales and finance|
|Unit 8||Consumer behavior|